小贴士：春节送礼讨人爱的四大金牌窍门

    Birthdays, weddings, the holiday season--or even a simple get-together: Occasions for giving gifts abound. PT talked with two experts on the subject: Sherri Athay, the founder and president of Present Perfect Gift Consultants and Giftelan.com, and Alison Deyette.
    生日，婚礼，节假日，甚至一个简单的聚会：送礼的场合无处不在。PT与两位专家讨论了送礼的话题。两位专家一位是送礼顾问、Giftelan.com 的创始者总裁莎莉 Athay，另一位是生活时尚专家的创始者Alison Deyette。

    Footwork 送礼技巧

        "If you are planning to buy a gift that fits with the recipient's field of expertise, be extra careful," Deyette says. Don't buy a camera for your photo-buff buddy without doing some research. Read product reviews, talk to the experts at the store, or just ask him what he wants.
    Deyette说：“如果你打算买一件合行家口味的礼物，就要格外小心”。如果没有做好调查，就不要给你的摄影爱好者朋友买相机。看看产品评论，在卖场与专家多交流，或者直接问好朋友想要哪款机型。

    Presenting the Present 包装你的礼物

    Creativity is "a great way to make gifts more memorable," says Athay. Deyette concurs: "Don't just give the bouquet of flowers in its original wrapping--buy an inexpensive vase. Dress up that bottle of wine! Add a message to the cake!"
    创造力可以“让礼物更加得令人难忘”，Athay如是说。同时，Deyette也认为：“不要把还包着花店包装纸的花直接送人——哪怕买个便宜的花瓶也好。给葡萄酒做点包装。在蛋糕上写点祝福！”

    Bon Voyage 分享经历

        What about experiential gifts, like trips? "If the experience is custom-tailored to--and enjoyed by--the recipient, it will be remembered and reflected on for years to come," Deyette says. "If the experience is shared by the giver and recipient, it brings them closer. And these gifts don't require storage or maintenance."
    分享体验的礼物怎么样，例如旅行的经历？“如果这种经历专为受赠人量身定制且为受赠人所喜欢，这种礼物就会被人铭记于心，甚至在未来几年内还会让人回味无穷。”Deyette说，“如果送礼人和受赠者能共同分享这种体验，那么双方的关系会更加亲密。而且，这种礼物无需储存也不用保养。”

    The Quick Fix 礼物速成法

        Gift cards are convenient and ubiquitous. But are they good gifts? "They are a safe choice if you are completely flummoxed," says Deyette, "but make sure the recipient will actually use it. And always throw in something else."
    礼品卡是最便捷的也是最普遍的。但是，礼品卡真的是很好的礼物吗？Deyette认为，“如果你不知道送什么好，那么礼品卡就是最稳妥的选择。但是务必确认受礼人真的会用这些卡片。通常情况下，这些礼品卡都被随便夹在其他东西里。”